APPAREL DESIGN / FASHION
Hong Kong

Seadon, a leading suppliers in the outdoor clothing industry.

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Challenge

Seadon’s mission is to enrich your outdoor adventures when you set out to enjoy earth. “There comes a time when only the great outdoors can soothe the soul by switching our urban HiFi frequency to the Lo-fi vibe of mother nature. Real moments of recalibration from the land to the sea – the very definition of the word, Seadon.” I was asked to work on visual assets to be integrated into their products and marketing assets.

Scope of Work

  1. Illustrations
  2. Collateral
  3. Apparel Design

About the brand

Seadon’s story is one reflected through far-off travels around the world; hiking, climbing, paddling and surfing in desirable destinations that lured us through their sheer, natural beauty. But it was on these adventures that we all noticed something universally global. Pollution, waste and environmental destruction was on the rise and it was time to act – somewhere, somehow, we would help to make a definable difference in preserving our planet.

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Design Process

Together, we can now move the needle for the good of the earth by embracing ethically produced outdoor goods. Everything Seadon does comes from our ethos to keep it sustainable; from the land to the sea. No shortcuts. No compromise. Seadon is committed to offset and reduce all of our greenhouse gas emissons each year to rebalance our planet.

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More Work.


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