LOGO DESIGN / FOOD AND DRINK
London / United Kingdom
A drinks revolution made in good spirits.
The Sustainable Spirit Company produces handmade, environmentally friendly spirits, made with ethical production practices throughout, from encompass ingredients to craft and recyclable and refillable packaging. As the world increasingly seeks brands that champion sustainability, they approached us to design a logo that brought their values to the forefront.
Scope of Work
- Logo Design
- Visual Identity
About the Brand
While sustainability has become a priority for many, we still look to drinks brands to deliver a sense of fun. We needed to strike a balance between bringing the brand’s values to life while delivering a fresh, contemporary identity to connect with an image-conscious crowd.
With a bold, playful typeface and grid-like design, we created a logo that presented each element and characteristic of the brand with equal dominance. A rounded arrow icon references the circularity of the brand with graphic familiarity.
A recognisable standalone image, the logo also provides a compact and versatile design for use alongside all product brands in its collection.